FerriFirenze at DJWE 2026: Discover Italian Fine Jewellery in Doha
This September, FerriFirenze brings its Florentine heritage to Doha for the Doha Jewellery & Watches Exhibition (DJWE), one of the region’s most important events for the international jewellery and luxury industry.
Until 3 October 2026, visitors can discover FerriFirenze's collections at Booth A17, inside Blue Diamond's, where the Florentine maison will present its distinctive interpretation of contemporary Italian fine jewellery.
Discover FerriFirenze at DJWE 2026
Taking place in Doha, DJWE brings together renowned international jewellery and watch brands, designers and collectors, creating a meeting point for the region's luxury community.
For FerriFirenze, participation in DJWE is an opportunity to strengthen its presence in Qatar and introduce its creations to a discerning audience in the Middle East.
Until 3 October, visitors are invited to discover FerriFirenze at:
DJWE 2026
Booth A17 – inside Blue Diamond
Doha, Qatar
At the booth, guests will be able to explore a selection of FerriFirenze creations, including iconic designs and the maison's latest jewellery collections.
Italian Fine Jewellery, Handmade in Florence
At the heart of FerriFirenze is a commitment to Italian craftsmanship and Florentine jewellery-making tradition.
Created in the hills surrounding Florence, FerriFirenze jewellery combines the knowledge of skilled Italian artisans with a contemporary approach to design. Gold is shaped into fluid, sculptural forms, often designed to move with the body and interact with light.
The result is jewellery that balances technical precision with a distinctive sense of movement and individuality.
From statement creations to more versatile pieces, each jewel reflects the maison's belief that fine jewellery can be both highly crafted and effortlessly wearable.
Discover FerriFirenze's Iconic Collections
DJWE visitors will have the opportunity to discover some of the creations that have become synonymous with the FerriFirenze aesthetic.
Collections such as Bubbles, Soffio, Vito and Spettinato explore different expressions of gold, diamonds and movement while sharing the same commitment to craftsmanship.
The maison's jewellery is designed to be immediately recognisable while remaining deeply connected to the traditions of Made in Italy fine jewellery.
Alongside these iconic creations, FerriFirenze will showcase its newest collections, offering visitors an opportunity to discover the latest developments in the brand's design language.
From Florence to Doha
FerriFirenze's participation in DJWE reflects the brand's continued international expansion and its connection with the Middle Eastern luxury market.
Florence and Doha may be separated geographically, but both share an appreciation for craftsmanship, artistic heritage and exceptional design.
For FerriFirenze, bringing its jewellery to Doha means introducing the distinctive spirit of its Florentine atelier to a new audience while creating opportunities to connect directly with clients, collectors and jewellery professionals in the region.
The DJWE presentation also provides an opportunity to experience FerriFirenze jewellery in person — to see the movement of the gold, appreciate the details of the craftsmanship and discover how each creation interacts with light and the wearer.
Meet FerriFirenze in Doha
FerriFirenze invites visitors to discover its latest creations and iconic collections during DJWE 2026.
Doha Jewellery & Watches Exhibition (DJWE)
28 Sept - 3 October 2026
Booth A17 – inside Blue Diamond's
Doha, Qatar
Visit FerriFirenze and discover a contemporary expression of Florentine fine jewellery, where Italian craftsmanship, sculptural gold and timeless design come together.
FerriFirenze — Italian fine jewellery, made in Florence.
