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Article: Singapore, the Lion City, welcomes FerriFirenze

Singapore, the Lion City, welcomes FerriFirenze
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Singapore, the Lion City, welcomes FerriFirenze

Singapore, 6 - 20 November 2025

From 6 to 20 November at Flower Diamond Showroom, 391B Orchard Road, #15-05A Ngee Ann City Tower B, Singapore.
Opening hours: Monday–Friday 10 AM–7 PM | Saturday 10 AM–5 PM | Sunday Closed

The Lion City welcomes FerriFirenze this November, as the Florentine maison brings its art of jewellery to Singapore’s sophisticated collectors at the Flower Diamond Showroom from 6 to 20 November 2025. (The nickname comes from the Malay name Singapura, believed to be derived from the Sanskrit meaning for Lion City.) This special showcase invites collectors and jewellery enthusiasts to explore the soul of Italian design, where creativity, precision, and heritage converge in contemporary form. 

Visitors will discover a curated selection of the maison’s most celebrated collections, including the Soffio and Bubbles lines, admired for their effortless elegance and airy architecture. You can try on pieces that catch your eye, including the technically remarkable Vito Collection, whose ingenious spring mechanism defines its supple movement, and Mini-Me and Crescendo, refined expressions of FerriFirenze’s vision of wearable luxury. Completing the selection is Riflessi, a masterful study of light in motion, and the maison’s latest innovation, Snodo – a versatile, connection-inspired design conceived to harmonise with FerriFirenze icons while introducing a new language of goldwork.

Each jewel originates within the atelier at Villa Corsi Salviati, just outside Florence, where engineers and goldsmiths work side by side to transform design drawings into exquisite, articulated forms. From technical sheets and 3D modelling to hours of hand-finishing and stone-setting, every FerriFirenze creation embodies a dialogue between technology and touch.

At Flower Diamond, this philosophy comes to life in a space that mirrors the maison’s own pursuit of beauty and balance. It is an invitation to experience jewellery not only as adornment but as emotion – crafted in Italy, perfected by hand, and destined to be worn with grace.

For more, visit ferrifirenze.com/collections or call +39 347 2835 203.

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