Next stop Jeddah – discover new FerriFirenze designs at Jewels of the World

Jeddah, 11 – 14 October, 2025

FerriFirenze travels to Jeddah this October for Jewels of the World, at the Hilton Hotel Jeddah, Booth A13, presenting the latest expressions of its artistry. Known for its signature blend of Italian design and Florentine craftsmanship, the Maison will showcase two new 18k gold collections alongside its celebrated icons. Each creation is a testament to the FerriFirenze spirit – rooted in heritage, yet alive with contemporary imagination.

Among the highlights is the Snodo, a line that conveys resilience and connection through its knot-like designs. The inspiration comes from the Italian word for this element, “nodo,” and pieces are offered in classic and Mini-Me sizes. Sculptural curves and precise goldsmithing in yellow gold combine to create jewels that feel timeless while carrying the bold identity of the house.

In contrast, the Virgola collection, crafted in yellow and white gold with diamonds, explores light and movement through fluid silhouettes that resemble a comma. 
Virgola features the brand’s first ear cuff/mono earring. Earrings can be bought singly or in pairs. For a fun look, you can wear mismatched sizes – a large one on one side and a small one on the other – both shaped to suit the right or left side of your face.

Both collections reveal the duality that defines FerriFirenze – tradition and innovation in constant dialogue.

Visitors to the Jeddah fair can also rediscover iconic pieces, which continue to inspire collectors worldwide. They embody the Maison’s unique signature, from the intricate openwork to the innovative settings that enhance the brilliance of the gemstones. FerriFirenze icons are designed to become an integral part of life, resonating with personal stories while carrying the artistry of Made in Italy into the everyday.

At Booth A13, FerriFirenze invites guests to experience this evolving universe – a meeting of craft, culture, and creativity. Jewels of the World offers the perfect setting to introduce the new collections, while reaffirming the timeless appeal of FerriFirenze’s icons.

For more, visit ferrifirenze.com/collections or contact us at +393472835203