
FerriFirenze presents new collections at Qerat Jewellery & Watches Kuwait
Qerat, 1 – 5 October, 2025

FerriFirenze is excited to join the inaugural Qerat Jewellery & Watches Exhibition at the Grand Hyatt in Kuwait from 1 to 5 October. This prestigious event gathers leading international houses and discerning collectors in a celebration of fine jewellery and horology.
For FerriFirenze, Qerat provides the perfect stage to unveil two new collections that embody the maison’s distinctive blend of Italian heritage, contemporary design and meticulous craftsmanship.
The Snodo Collection is inspired by the knot – a universal emblem of connection, loyalty and resilience. Its name derives from the Italian nodo (knot) and snodare (to untie), symbolising both permanence and renewal. In 18k yellow or white gold, illuminated with champagne or white diamonds, Snodo transforms the knot into sculptural rings, sleek bracelets, luminous pendants and earrings ranging from subtle studs to striking double hoops. Offered in both classic and Mini-Me sizes, these talismanic jewels speak to strength, unity and bonds shared across generations.
The Virgola Collection draws from the comma – a mark of pause and continuation in Italian language and literature. Reinterpreted as a metaphor for life’s rhythm, Virgola translates into fluid, sinuous lines crafted in 18k yellow or white gold, polished or satin finished, accented with sparkling diamonds. Rings trace delicate arcs, chokers and pendants hang like punctuation mid-thought, bracelets and earrings curve gracefully to suggest reflection and renewal. Light yet expressive, Virgola celebrates beauty found in pauses.
At its heart, FerriFirenze is a world where symbolism meets design, where stories are distilled into gold and diamonds, and where Tuscan artistry resonates on an international stage. Visitors to Booth B19 in The Arena will discover not only these new creations but also the maison’s enduring vision: jewellery that unites heritage, imagination and the craft of telling stories through form.
For more, visit ferrifirenze.com/collections, or contact us +39 347 2835 203